- Building an Irrefusable Launch Offer
- Copywriting Tips for Launch Emails
- Finding JV Partners and Affiliates for a Launch
- How to Get Testimonials for an Unlaunched Product
- Using Multiple Media to Increase Sales
- An Overview of the Entire Launch Process
- The Art of Building Anticipation
- The Final Push – Getting them Off the Fence
- Using Pre-Launch Content to Build Excitement
- When the Product Goes Live: What to Expect